Martin Reynolds: "A new CRM - it's just like choosing a washing machine, isn't it?"

In today's edition of Mortgage Soup, Simplybiz Mortgages CEO, Martin Reynolds, writes about the choices that could have advisers in a spin when selecting the right CRM system for their business. In this article, Martin outlines some of the key points of consideration for advisers, and how to successfully match those with the features and benefits of the systems available.

Read the article in full, here